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Ep. 23: The Journey Of Independence with Kevin Harper, CFP®

Most advisors who go independent, never look back. For Kevin Harper, it was the best decision he’s made for his career.

In this episode, Shannon Spotswood speaks with Kevin Harper, CFP®, about his personal journey of independence. He walks us through his journey up to how he found himself where he is today and all the ups, downs, and in-betweens on the way.

Kevin discusses:

  • What his business looks like
  • Why other advisors are following the trend to go independent
  • How he manages his work-life balance to prioritize what matters the most to him
  • Why more advisors aren’t walking the path that he’s walking
  • How changing the paradigm of where an advisor works weaves into the client experience
  • And more

Connect with Shannon Spotswood:

Connect with Kevin Harper:

About our Guest:

Kevin Harper, CFP® is an independent advisor in wealth management located in Birmingham, Alabama. He graduated from the University of Alabama with a bachelor of science in finance and joined Olde Discount Brokerage the same year as a financial advisor. After 20 years of experience in the financial industry, Kevin joined RFG Advisory and is now an executive vice president.

Ep. 22: Marketing Madness with Kelly Waltrich

Many financial advisors struggle to define themselves in their marketing. If you’re one of them, you don’t have to struggle any longer.

In this episode, Shannon Spotswood speaks with Kelly Waltrich, the Co-founder of Intention.ly. Kelly shares her expertise in marketing and how financial advisors can create their own brand that is unique to them and escape the “sameness”.

Kelly discusses:

  • What factors need to be paid attention to when building a brand
  • How to determine the appropriate amount to spend on client acquisitions
  • What questions advisors should ask themselves as they put pen to paper on defining their brand
  • How thinking of marketing as multiple skills instead of one makes it easier to tackle
  • The 3 mountains to climb in marketing
  • And more

Resources:

Connect with Shannon Spotswood:

Connect with Kelly Waltrich:

About our Guest:

For over 15 years, Intention.ly Co-founder Kelly Waltrich has been championing the role of marketing in the financial services industry. As former Chief Marketing Officer at eMoney Advisor and Orion Advisor Solutions, she proved time and again that there is no better driver of an organization’s growth and overall success than a well-run marketing and communications team. At eMoney and Orion, Waltrich built powerhouse marketing teams from the ground up, developing the engines that would fuel the highest periods of growth for both companies.

Kelly designed the strategy behind several successful rebrands, acquisitions, and product launches—including spearheading the development of two advisor marketing products—while creating unmatched overall brand visibility and helping to turn company executives into industry thought leaders.

EP 21: From Lawyer To Advisor: Working With High Net Worth Individuals ft. Lynne Wiggins

Commitment and care matter to all of our clients as financial advisors. These traits are especially important when working with high-net-worth individuals, and who better to meticulously commit to and care for clients than a former lawyer?

In this episode, Shannon Spotswood speaks with Lynne Wiggins, a former lawyer, current financial advisor, and founder of Ariv Wealth, about advising high-net-worth individuals. Lynn shares why she switched careers, the importance of commitment and care when working with high-net-worth clients, why multi-generational planning is so exciting, and what led her to found Ariv Wealth.

Lynne discusses:

  • Why she switched from working as a lawyer to an advisor
  • Why commitment and care matter so much in her approach to working with high-net-worth clients
  • The exciting opportunities for growth with multi-generational planning
  • What the industry can do to attract more female talent into finance
  • What led her to start Ariv Wealth where she is in her career
  • How she weaves expensive passions into financial plans
  • And more

Connect with Shannon Spotswood:

Connect with Lynne Wiggins:

About our Guest:

Lynne Wiggins is the Founder and CEO of Ariv Wealth. Lynne is a twenty-five-year veteran in the securities industry both as an Attorney and Financial Advisor, Lynne enjoys working closely with her clients and developing an overall strategic wealth management plan aligned with their goals and family legacy plan. As a FINRA Arbitrator, former SEC Attorney, and trial counsel for several Fortune 500 companies, Lynne’s experience spans decades and across multi-disciplines. Her passion for helping clients, extensive knowledge of the financial markets, and dedication to a high standard of excellence provide her clients with the roadmap to their desired financial destination.​ Lynne and her family are sports enthusiasts and enjoy outdoor life in Austin with their 3 dogs and horses.